What can you do in the next 30, 60, 90 days to improve your business? Waterloo Chapter invites you to attend an educational series for landscape owners and professionals with Nextra Consulting where you'll gain practical insights that will result in more money and more freedom.

Now is the time to ramp up your sales, marketing, marketing, risk management, cash flow, and most importantly, your leadership and company culture.

If you manage people, you need to attend this series. Your staff will thank you, and so will your bottom line.

Did we forget to mention that these courses are a great overview of the CLHM Certificate! 

The Certified Landscape Horticulture Manager (CLHM) is an industry-developed designation that sets and maintains standards for business management in the trade industry.

More information about CLHM can be found here: https://cnlagetcertified.ca/designations/manager/

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Watch past sessions:

Part 1: Human Resources
Part 2: Snow and Ice
Part 3: Strategic Planning
Part 4: Marketing and Sales Management
Part 5: Leadership and Corporate Citizenship
Part 6: Risk and Law Contracts
Part 7: Corporate Financial Management
Part 8: Snow and Ice 101
Part 9: Recap

SEPTEMBER 6, 2023
Navigate Through HR Course: Human Resources Who should attend: Owners Senior Leadership Teams HR Managers General Managers Crew Leaders	Learning objectives: Implement effective recruitment and hiring practices. Develop and implement company HR policies. Implement education and training programs. Ensure compliance with labour laws. Develop and implement programs to retain your employees. Develop a safety program. Develop and implement job descriptions. Manage employee discipline and termination. Takeaway question: What do we do well as a company in this area? What areas are we not doing well in? What must we implement in the next 30, 60, and 90 days to improve our HR and safety programs? How does spending time and resources on these areas improve the current business? Templates: New employee onboarding template. HR handbook. Job description templates. Other reference material: Stay tuned.

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OCTOBER 4, 2023
Prep For Winter Course: Snow & Ice Who should attend: Owners Senior Leadership Teams HR Managers General Managers Crew Leaders	Learning objectives: Implement effective recruitment and hiring practices. Implement effective sales and marketing practices. Implement an effective winter compensation package for staff. Implement education and training programs. Slip and fall readiness. Develop a winter safety program. Winter fleet management and setup. Onboarding snow clients. Take away question: What do we do well as a company in this area? What areas are we not doing well in? What must we implement in the next 30, 60, and 90 days to improve our winter program? How does spending time and resources on these areas improve the current business? Templates: Slip and fall checklist. Preseason site inspection checklist. Client onboarding checklist. Fall training rodeo template. Other reference material: Stay tuned.

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NOVEMBER 1, 2023
Draw a Road Map for Success Course: Strategic Planning Who should attend: Owners Senior Leadership Teams Canadian Digital Adoption Program (CDAP)	Learning objectives: Identify strengths, weaknesses, opportunities and threats as they impact the company. Develop and implement a corporate strategic plan. Develop and implement a sales and marketing plan. Develop and implement a financial plan. Develop and implement a human resource and organizational structure plan. Evaluate and make changes to your cooperate structure. Develop succession, operations and monitoring plans. Effectively manage the flow of information. Implement effective use of technology. Takeaway question: Complete the SWOT analysis. What must we implement in the next 30, 60, and 90 days to improve? Templates: SWOT analysis template. Other reference material: Traction by Geno Wickman.

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DECEMBER 6, 2023
Build Success with Sales and Marketing Course: Marketing and Sales Management Who should attend: Owners Senior Leadership Teams Sales Team Managers Social Media or Marketing Team	Learning objectives: Develop and implement advertising and promotion programs. Develop and implement practices to enhance your company's image. Develop, implement and monitor public relation strategy. Manage your company's sales process. Develop and implement pricing policies. Understand and implement good estimating practices. Develop customer service standards. Takeaway question: What do we do well as a company in this area? What areas are we not doing well in? What must we implement in the next 30, 60, and 90 days to improve our sales and marketing programs? How does spending time and resources on these areas improve the current business? Templates: Stay tuned. Other reference material: Stay tuned.

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FEBRUARY 7, 2024
Leadership and Corporate Citizenship
Who should attend: Owner Senior Leadership Teams Crew Leaders	Learning objectives: Understand the fundamental theories and principles of leadership and motivation. Understand management styles. Create a corporate mission and vision within your company. Set clear and realistic goals. Communicate effectively with your staff. Develop a company culture. How to run effective meetings. How to build high-performance teams. Practice effective decision making. Templates: Maslow's hierarchy of needs theory Conflict management styles Effective meeting agenda

MARCH 6, 2024
Risk, Law, and Contracts
Who should attend: Owner Senior Leadership Teams	Learning objectives: Understand risk and risk management. Understand the insurance needs of your business. Maintain appropriate security measures within your company. Understand the Lien Act. Make decisions on cooperate/ownership structures. Develop and understand landscape contracts. Implement worker and public safety measures. Templates: The Wheel of Misfortune Risk management checklist

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SEPTEMBER 4, 2024
Corporate Financial Management
Who should attend: Owner Senior Leadership Teams Bookkeeper	Learning objectives: Understand the basis of income statements and balance sheets Understanding key financial ratios Evaluate your company's current financial performance Compare your company's financial performance to industry benchmarks Make management decisions based on your financial statements Develop a budget for your company Understand the concept of a business cycle Understand job costing and break-even analysis Manage working capital within your business Understanding inventory management Making cash flow projections Understanding when to lease, purchase or rent equipment Templates: Sample income statements, balance sheet Ratios to track in your business Budget template Cashflow spreadsheet

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OCTOBER 2, 2024
Snow & Ice 101
Who should attend: Owner Senior Leadership Teams	Update from Snow and Ice Sector Group What you need in your snow business to protect yourself from a slip and fall claim Things every contractor needs to know about working with their insurance broker and also about their policy What is the SIR group and how does it differ from a typical insurance program in the market Open forum questions

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DECEMBER 4, 2024

Series Recap

Event questions?

Connect with Karri Bylsma
Landscape Ontario Membership Events Specialist, Chapter & Sectors
kbylsma@landscapeontario.com

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